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Website Security and HTTPS: Website security is a critical aspect of technical SEO. Search engines prioritize websites with secure connections to protect user privacy and ensure a safe browsing experience. Implementing HTTPS encryption, which is indicated by the padlock symbol in the browser's address bar, is crucial. SSL/TLS certificates encrypt the communication between the user's browser and the website, preventing unauthorized access or data interception. Websites without HTTPS may receive lower rankings, and users may be discouraged from interacting with them due to security concerns. Indexing and Crawling Issues: Technical SEO involves identifying and resolving indexing and crawling issues that can hinder search engine access to a website's content. Common issues include broken links, crawl errors, missing or incomplete meta tags, and improperly configured robots.txt directives. Regularly monitoring these issues using tools like Google Search Console and addressing them promptly ensures that search engines can effectively crawl and index a website's pages, leading to better search visibility.

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